< img src="https://ws.zoominfo.com/pixel/mzKfRF9CTSMKDZpYhMAF" width="1" height="1" style="display: none;" />

Esino’s New IT Department Is Modernizing The Way We Do Business

Esino’s New IT Department Is Modernizing The Way We Do Business

 

IRVINE, Calif., July 27th, 2021  — At the start of 2021, Esino’s in-house IT department was created. This department works on popular software programs to serve as a development center for digital research and data analytics. These professionals work with our customers on the development of customized systems to benefit their unique digital needs. This new team has allowed Esino to go paperless and have a completely digitized system which promotes efficiency.  

The primary objective of this department is to be a data analysis center. Recognizing past trends is essential to creating product and research developments that will be attractive to our customers. Another responsibility of the IT department is to maintain the security software which keeps Esino and its customers safe from harm. Using state of the art information security, Esino is able to guarantee that confidential files remain confidential.

Esino’s President has been extremely pleased with the IT department’s ability to quickly execute every task they have been given in this first year of their incorporation. Especially so with the new patent management system. Esino holds many patents and this technology allows for efficient regulatory compliance with the governing bodies all across the globe. With the recent trend of all information going digital, it is vital for Esino to fund and grow the IT department so we can stay on the cutting edge of information analysis. The better that we understand the world around us, the better we can meet our customers’ needs.

Esino’s IT department is composed of young and dedicated programmers who are equipped with their own office and state-of-the-art computer and collaborative equipment. Esino is now experiencing the benefits of having our own IT department however we want to caution those who do not. If a company does not have their own IT department they will not have an ability to quickly program their digital systems, interpret logistical issues, protect confidential information, analyze data, and get the most out of their computing systems. Modern trends have confirmed that the world is moving more and more towards complete digitization, so it is vital to have team members that are masters of computing, and software technologies.

 

 

Top Three Winners of the 2021 Inventors Only Contest

Top Three Winners of the 2021 Inventors Only Contest Presented by Esino USA

IRVINE, Calif., June 24, 2021  — Esino USA has officially concluded their first-ever Inventors Only Contest. The product development contest was a success receiving over 100 unique new product ideas from all over the world. Out of all of the invention submissions, three were chosen to receive a total of $17,500 in product development services and $100,000 worth of branding, patenting, marketing, Shopify, and software development services. 

The Inventors Only contest was inspired by the television show, “Movers, Shakers, and Invention Makers” as a way for product development experts to give inventors extra resources and feedback needed to help them move their product along to the next stage of their product development journey. One of our judges, Mark Julian, was the host and founder of the show when it was airing on live television. Esino, in partnership with Mark Julian, started the Inventors Only contest to bring inventors together and explore what creative solutions are out in the world today. Esino hopes that the prizes are able to give the winners a jumpstart in their product development journey.

First place in the contest is awarded to VX Pet Magic, developed by VRTX Technologies Inc. The VX Pet Magic is awarded $10,000 of product development services from Esino USA, an Amazon and Shopify storefront valued at $25,000 by Mueller Direct, and a Patenting Prize Package valued at $15,000 by Alcoba Law. VX Pet Magic is awarded first place based on their innovative therapeutic PEMF device that drastically reduces health problems and aids pet rehabilitation. 

Second place in the contest is awarded to iWONDERCOOK, invented by Foodstar. The iWONDERCOOK will receive $5,000 toward product development services at Esino USA, a branding package from CultureMind Cinema valued at $30,000, and Software Development by AccQData valued at $10,000. iWONDERCOOK wowed the judges with their revolutionary cooking platform consisting of a fully automated robotic chef and food cartridge. 

Third place in the Inventors Only contest is awarded to 8BitCADE XL created by 8BitCADE. The 8BitCADE XL will receive $2,500 toward product development services from Esino USA and an SEO prize package from the Flying V Group valued at $25,000. The 8BitCADE XL is an educational game console that you build yourself, offering a fun and rewarding way to learn electronics and programming, which won the contest judges over. 

The top three product submissions were selected from a group of ten contest finalists who all pitched their idea and interviewed with the contest judges. The ten finalists include the Barbell Hangover, E-bike, Hann Full-Suspension Shoes, Looft Lighter, LIT FLASK, The Scruffie, and Security Hat. 

Overall, the Inventors Only contest was a huge success and offered an opportunity for innovative minds from around the globe to showcase their groundbreaking products while providing quality product development resources. Developing a new product is no easy task, and we aim to continue to highlight the product development community in years to come during future Inventors Only Contests. 

 

For more information on the contest, Esino USA, and any other partners, check out the Inventors Only Website.

Meet the Esino China Team

Meet the Esino China Core Management Team

 

Mr. Wu 2

Nick Wu

Founder & CEO

Nick, Esino’s Founder & CEO, strives to further the development of ESINO and provide a healthy lifestyle to everyone through rehabilitation and massage products.

Nick is the pillar of the corporate culture of ESINO. He has a strong personality and attracts a large number of outstanding talents. Under his Leadership, ESINO has transformed from a foundry into an innovative enterprise integrating design, R&D, manufacturing, marketing, and promotion.

 

Manager Chen 2

Michael Chen

Chief Financial Officer, Lawyer, CPA, CICTA, CIA

Michael has a combined professional background in finance and law. He has much experience from his past occupations working in top manufacturing companies. Michael has more than 15 years of financial, legal, and operational management-related work experience. Michael excels at financial planning and corporate management.

 

Mr. Hu 2

Jack Hu

HR Director

Jack graduated from the School of Public Administration, Hunan Normal University, and has over 11 years of experience in human resource management.

Jack is the originator of the term “Military Training Corporate Culture” and advocates the concept of “Promoting Military Training Culture and Carrying Forward the Army Spirit.” He once provided training and teachings of the “Military Training Corporate Culture” for Sany Group and Broad Group Program employees.

 

Mr. Yu 2

Tom Yu

R&D Director

Tom obtained his Master of Engineering from Huazhong University of Science and Technology. He has over 25 years of experience in product design and has rich product development experience, especially in massage, medical, and fitness products. He developed a number of products that have successfully obtained patents and sold well in domestic and foreign markets.

 

Jillian-4

Jillian Guo

Legal Adviser

Jillian obtained her master’s in Law from Hunan University. She is skilled in dealing with legal issues stemming from the operation of the company. She has rich practical experience in drafting, reviewing, revising various contracts and legal documents and legal risk assessment.

She has won various honorary awards, including the Outstanding Young Lawyers and Outstanding Trainee Lawyers awards. She holds a lawyer’s qualification certificate and a national legal professional qualification certificate.

 

NANCY-4

Nancy Yang

 Brand Manager

Nancy graduated from the College of Fine Arts and Design, Shenyang Normal University. She has high aesthetic cognition and design skills and a composite background in design and marketing. She is equipped with over 10 years of practical experience in manufacturing brand building, marketing promotion, event planning, market PR, project management, and team management.

 

Asher Huang

Sales and Marketing Director of Esino USA

Asher is the CEO of the ESINO USA Branch. He is responsible for the overseas promotion and publicity of ESINO. He obtained a double degree in economics from Wuhan University and Zhongnan University of Economics and Law and a master’s degree in economics from the University of Minnesota.

Inventors Only Product Development Contest Finalist

Inventors Only Product Development Contest Finalist Showcase

The Barbell Hangover

By The Barbell Hangover

The Barbell Hangover turns handheld weights into barbell plates! This fitness accessory can hold up to 500 lbs of weight and allows you to attach dumbbells, kettlebells, chains, and more to your barbell!

iWONDERCOOK

By Foodstar

The iWONDERCOOK is a revolutionary, patented integrated cooking platform consisting of a fully automated robotic chef and food cartridge. iWONDERCOOK cooks complex multistage recipes in less than 15 minutes.

Full-Suspension Shoes

By Hann Athletic

Hann shoes is a patented carbon composite full-suspension footwear technology that stores and returns energy to its wearers. The shoe also possesses a hinge in the forefoot (similar to a cross-country ski), which facilitates the energy transfer of the heel strike to the forefoot carbon element enabling energy return to occur at the time of toe-off. 

LIT FLASK

By CRTFIED

The LIT FLASK is an all-in-one liquid container that has a portable charger and Bluetooth speaker. The LIT FLASk holds up to 16 fl oz, has a USB charging port, and has 8 hours of battery life. 

The Scruffie

By Scruffie LLC

The Scruffie is the world’s first and only leg shaver and back of the neck trimmer! The Scruffie gives you an enhanced and efficient shaving experience. Originally invented to clean up the neckline in-between haircuts, but pivoted to leg shaving after going viral on TikTok.

Security Hat

By Water Rabbit Design

Make live experiences and events safe with the Security Hat. This digital hat is worn at large live events to aid security with responding to emergencies and spotting any threats. It is constructed with an earphone attachment, Bluetooth pairing, and camera. 

VX Pet Magic

By VRTX Technologies Inc

The future of pet care in the comfort of your own home. The VX Pet Magic is a  therapeutic PEMF device that drastically reduces health problems and helps treat and rehabilitate your pet. Strengthen human and animal bonds by actively engaging in the wellbeing of your pet.

 

8BitCADE XL

 By 8BitCADE

The 8BitCADE XL is an educational Game Console that you build yourself, offering a fun and rewarding way to learn electronics and programming while playing your favorite retro games!

What Exactly is the Unrelenting “Axel-Breaking” Spirit That Helped Esino Win Big Clients?

What Exactly is the Unrelenting “Axel-Breaking” Spirit That Helped Esino Win Big Clients?

 

The Start of Esino: Undertaking the First Large-Scale Development Project

“Don’t choose shortcuts, work hard step by step, day by day, earnestly and down-to-earth, accumulate time, dreams into reality, career success, this is an extraordinary mortal.” -“Living Law”

In 2012, Esino was fortunate to be trusted by customers and received its first development case ever.

After much success with product development, Esino successfully took on a second large-scale development project in December of 2013. The project was dedicated to designing a top of the line physiotherapy equipment that features low noise levels and high vibration. Esino assembled top-tier engineers and a chief designer with a master’s degree from Huazhong University of Science and Technology.

When you are new in the industry, you have to work even harder to build a reputation. The first product design had a few issues due to the difficulty of assembly and resulted in too much noise. Instead of moving forward with the imperfect product, Esino started all over and developed the world’s quietest and strongest physiotherapy device.

After seeing the display of responsibility, clients began to have greater trust and confidence in Esino’s capabilities. This also helped Esino understand that “Quality is the Cornerstone in Designing” A good product is one that can serve its function and is easy to produce, but the most important thing is that it needs to have impeccable performance.

Finally, when it was time to create new products for customers, we encountered a core issue. The market has not been able to create a motor that could power this product.

Motor: Commonly known as “motor,” it is the power source that maintains the operation of electrical appliances and other machinery. At present, the motor is one of the main carriers to improve the level of technology and even the quality of life.

 

Develop Strong Partnerships, but Always Take Ownership of Quality

Carefully select and purchase spare parts. Create solutions that meet the highest standards in the industry.

Esino business style has never been limited to pure business relationships between suppliers and clients. Esino will choose partners with potential so that they may grow and develop a successful partnership together. The success of the partnership will result in higher-level execution for development, which will result in successful products for our clients. To address the issue of finding a strong enough motor to power the device, Esino has taken the same approach to find a partner.

After looking for countless motor suppliers, Esino found a supplier of drive subsystems and drive components that are currently leading the industry. This established business has complete confidence in its products. After learning about Esino’s procurement needs, they repeatedly said: “There will not be any problems!” Everyone thought that Esino had found a supplier that can meet their needs. The team was relieved that a solution was finally found, especially since the supplier is a leader in its industry.

Though he was relieved, Mr. Wu Zhiyong, the founder of Esino, wanted to ensure the motor’s effectiveness to comply with Esino’s strict production process. “It still has to be tested. We can’t rely on luck.”

Quality is the foundation of Esino, and it must not be put into the hands of suppliers. Even if the supplier is an industry leader, testing is the only method to verify and confirm the truth. It is better to have a problem before distribution than to receive a complaint from consumers afterward. Esino encourages everyone to keep asking questions and keep testing to ensure success. Everyone in the R&D team was assigned to perform a product prototype synchronous test. Anyone who detects a problem will be rewarded.

Test Until Perfection: The Only One Responsible For Your Reputation is You

Motor testing is in full swing, and there are no abnormalities and quality problems during the test. Even the founder of Esino has personally participated in the testing of this motor. This motor has withstood many tests, but just when everyone thought that victory was in sight, the unexpected happened: the motor with the best reputation in the industry broke! Everyone was surprised at the sudden fracture of the motor axel. 

In the comprehensive follow-up analysis, it was found that the motor had other defects. The large industry-leading company that Esino had partnered with was shocked. “Our motor was tested and broken by a small company, incredible!” This allowed the then-unknown Esino to win respect from industry leaders, who were all moved by Esino’s persistence to develop the perfect product.

Due to the fatal problem in the motor and unsuccessful partnership with the well-known supplier, the team took a step back to recollect. Embarrassed in their trust in the supplier and glad that the CEO challenged the motor’s quality, the Esino team reflected and made it a requirement to uphold the rigorous procedures and absolute standards for quality. No other suitable motor suppliers could be found, and Esino decided to stop searching for a supplier.

 

Research and Development: Creating the Perfect Motor

If there is not a suitable motor supplier on the market, Esino will develop its own!

This is undoubtedly choosing the hard way to produce a product. Developing a new motor is very time-consuming and labor-intensive, but Esino does not create “defective products.” After the team’s hard work over several days and nights, they finally developed a successful motor with high vibration intensity and low noise. This product turned out to be extremely popular on the market as soon as it was launched! 

Today, because of its high quality and powerful functions, it has a strong reputation in domestic and overseas markets with a continuously high sales volume. The original customer has become a unicorn among similar brands, and the sub-product lines developed from this are also constantly being laid out. Mr. Kazuo Inamori said: “Those who make good products can hear the voice of the product.”

It is precisely because of the hard work put into this product that Esino has become the best partner in the hearts of core customers. From a no-name to a well-known brand, it has maintained a long-term and stable strategic partnership for almost a decade with its customers. Quality is representative of corporate image and how consumers regard the brand. When the motto, “quality is the life of an enterprise,” is rooted in the hearts of all Esino employees, our products become invincible in the fiercely competitive market. The quality department of Esino is given the most challenging task: Always maintaining the ultimate standards and highest requirements.

 

 

Author | Nana Romily

Review | Nancy Yang

Translated | Ondrian Yeung and Mia Hernandez

Inventors Only Product Development Contest: Over $100,000 Worth of Prizes

IRVINE, Calif.March 18, 2021  — Esino USA Corporation is excited to launch Inventors Only, a product development contest geared towards gathering creative and innovative inventors and offering resources and prize packages to help kickstart their invention. The top three finalists will be awarded a total of $17,500 toward product development services at Esino USA. Select finalists will receive additional prizes consisting of marketing, sales, patenting, e-commerce, app development services worth over $100,000 as well!

Inventors Only Contest Offers Over $100,000 in Services For Inventors to Kickstart Their Product!

To build a successful new product from scratch is no easy task. It is extremely difficult to take a product from idea to marketThis contest, known initially as the television show, “Movers, Shakers, and Invention Makers,” was established as a way for product development experts to provide feedback and resources to give inventors that extra push they need to get their product to the next stage.

There are countless hurdles in the product development process, and countless more to make a product successful. Many inventors have great ideas but get stuck in their product development process due to a lack of funds, lack of resources, or simply are not able to generate enough traffic or sales. The Inventors Only contest will provide resources, financial assistance, professional feedback, and industry connections giving those with the next big idea the extra push in their product development journey.

The Inventors Only Contest will take submissions between 9:00 am PST on Monday, March 15th, 2021 to 5 pm PST on Monday, May 31st, 2021. Finalists will be determined and revealed on Friday, June 4th, 2021. Inventors Only will contact each finalist for an interview that will take place between Monday, June 7th to Friday, June 11th. Finalists will pitch their idea and answer any questions related to their inventions. Contest winners will be announced on Friday, June 18th.

The three winners will be selected from the finalist, with different prize packages allocated to them based on their needs and stage of product development. First place will receive $10,000, second place will receive $5,000, and third place will receive $2,500 for product development services at Esino USA. The $100,000 worth of services from our partners include branding from Culture Mind Cinema, search engine optimization from Flying V Group, Amazon and Shopify services from Mueller Direct, patent services from Alcoba Law Group, and software development from AccQData.

The goal of Inventors Only is to create an opportunity for brilliantly minded individuals to showcase their groundbreaking products and provide resources for many more ideas to come to fruition. For more information on the contest, Esino USA, and any other partners, check out the Inventors Only Website.

 

###

About Esino USA
Esino USA fulfills all your product development needs, including Prototyping, Engineering, Sourcing, Molding, Manufacturing, and Project Management. Esino has over ten years of experience working with start-ups and has brought more than 100 new products to market.

Contact: Ondrian Yeung
Email: o.yeung@usesino.com

Esino Celebrates International Women’s Day

Esino Celebrates International Women’s Day

Every year on March 8th, the world celebrates International Women’s Day’s the global holiday to honor women’s cultural, political, and socioeconomic achievements. Esino greatly appreciates the work of our women employees. 

This year, to honor the women of Esino, our China branch hosted the women from all departments in the cinema to celebrate together and watch the most popular movie in China today, “Hello, Li Huanying.” This film is written and directed by Jia Ling, a distinguished woman director, and actress in the film industry. “Hello, Li Huanying” does an excellent job displaying the delicate and selflessness of maternal love and is the perfect movie to highlight the remarkable qualities that women possess. 

Esino takes great pride in caring for our female employees. We understand that women employees often endure more pressure in work and life, but Esino will continue to do our part in supporting and thanking all women for the work they do. 

ESINO USA DONATES 10,400 MASKS DURING COVID-19 PANDEMIC 

Esino USA

18 Technology Drive, Suite #126

Irvine, CA 92618

For Immediate Release

ESINO USA Supports Essential Organizations with 10,400 Masks to Help Slow the Spread of Covid-19

IRVINE, Calif. – January 12, 2021–  During the last three months of 2020, Esino USA donated 10,400 masks and personal protective equipment (PPE) products to support frontline workers. Esino worked with essential businesses such as hospitals, schools, and clinics to determine more ways to help the community and slow the spread of Covid-19. Wearing a face mask has proven to be one of the best ways to minimize the probability of spreading the virus, causing a high demand and shortage of masks for many essential organizations. 

“All of our employees are required to change their masks every 4 hours,” commented Nicholas, owner of Agape Congregate Living. “We go through hundreds of masks each week due to the nature of our business and for the safety of our high-risk patients.” Organizations are not only experiencing a shortage of masks but also other PPE products such as gloves, disinfectant wipes, sanitizer, and more.

In these unprecedented times, Esino USA helped the nation by equipping frontline workers with proper protective equipment to continue providing their necessary and life-saving services. The organizations Esino USA assisted include Robert Wood Johnson University Hospital, Somerset County Department of Health, Life IVF Center, Jserra High School, Agape Congregate Living, and MemorialCare Orange Coast Medical Center.

“We are very grateful for the donation of masks,” stated Christopher Plaia, Dean of JSerra High School. “Every contribution makes it more and more possible for our students to continue in-person learning.” Through these donations, Esino USA continues to stay true to its core value of making the world a better place for everyone to live. 

As COVID-19 cases in the United States rise, the essential workers we partnered with advised everyone to come together and do their part to stop the spread. Being safe also benefits family members, friends, and peers who may contact high-risk individuals. Ways that people can help are by wearing a mask, practicing social distancing, thoroughly washing their hands, staying home, and donating PPE products if possible. 

###

About Esino USA 

Esino USA develops cutting-edge technology to take your product to the next level while making serious contributions to making the world a better place for everyone. Our services range from Prototyping, Engineering, Sourcing, Molding, Manufacturing, and Project Management. Esino has over ten years of experience working with start-ups and has brought more than 100 new products to market. Esino is your one-stop-shop for developing a new product. For more information, visit usesino.com

 

Esino USA

Contact: Mia Hernandez

Email: m.hernandez@usesino.com

Release Date: January 12th, 2021

3,300 Masks Donated To MemorialCare Orange Coast Medical Center

On December 29th, 2020, Esino USA donated 3,300 masks to healthcare workers at MemorialCare Orange Coast Medical Center. Esino is grateful to help essential workers in need and do our part to slow the spread of the COVID-19 Virus. MemorialCare Orange Coast Medical Center is a nonprofit hospital located in Fountain Valley dedicated to fulfilling the community’s health care needs through innovation and excellence. We hope that Esino’s mask donation will keep the OCMC frontline workers safe while they devote their time giving compassionate care and personalized service to their patients. 

Please reach out to Esino USA if you know of any other organizations in need of PPE products and would like to nominate them for a donation. 

Esino USA Donates 1,250 Masks To Assist Agape Congregate Living

Esino USA donated 1,250 masks to Agape Congregate Living to keep its residents and essential workers safe while preventing the spread of COVID-19. Agape Congregate Living is a private facility with a high nurse to patient ratio that aids people with recovery from illness or injuries in an environment that feels like home. We hope that Esino’s donation of masks will provide assistance to Agape Congregate Living to achieve their overall mission of promoting healing in personal care while helping patients reach their healthcare goals. 

It has been a pleasure to support Agape Congregate Living and their essential workers. Reach out to Esino if you know of any other organizations in need of PPE products and would like to nominate them for a donation.